Temple Medical is a private medical clinic at the forefront of the medical aesthetics and weight loss management industry in Scotland, offering several revolutionary treatments including specialist skin rejuvenation; weight loss and body contouring and aesthetics.
Since launching in 2010, the firm had expanded into new city centre premises and launched new treatments so it was vital to communicate the positive changes, and increase custom to the new clinic. The aesthetics industry as a whole suffers from bad practitioners damaging the reputation so we had to ensure our PR endorsed Temple Medical as the leading fully qualified experts in the North-east.
- To raise profile of Temple Medical in North-east and Scotland
- To promote the clinic as best practice, knowledge in Aberdeen
- To increase footfall to the clinic
- To increase awareness of products and service offering
We started working with Temple Medical in October 2013 and as they had recently moved into a new city centre clinic, our initial focus was to highlight the expansion of the firm and attract further custom to the new clinic. We helped the clinic with their launch night and supported this with advertorial in the Press and Journal the same week as the launch, along with a press release to promote the new premises.
Due to the nature of the business, we feel it is important to promote Temple Medical as experts in the North-east. As such, we have written a number of press releases and features focusing on the growth of the clinic, new appointments, new treatments and new accreditations attained by the clinic. This has resulted in regular media coverage across the North-east and further afield in national newspapers and trade publications, including the Press and Journal, Evening Express and TV coverage on STV News and BBC.
We have also written over nine award entries for local business and industry related awards, which saw the firm successfully secure three industry awards including Best Clinic Team and Best Non-Surgical Makeover, rising above other clinics from across the UK.
- Increased patient numbers contributing to the expansion of the clinic with additional employees and treatments introduced.
- Three industry awards secured